WATCH DESIGN

SAME MOMENT
DIFFERENT TIME

Collaborate with a local watch maker, we developed a watch brand, ANISO, and in 2019 we've launched a successful campaign on Kickstarter for our first watch, UNI.

ANISO is inspired by our fascination with time, space and moments in life. The unique time display let us look at the time from a new perspective, and lead us on a beautiful journey of creation. We believe the watch on your wrist is representing your story and feelings about time. So we dedicate UNI to those seeking a unique story when experiencing every single time and moments.

Our unique design of the particular angled minute hand mimics the gnomon, a part of a sundial to cast a shadow. The shadow cast by our minute hand adds a unique touch for you to experience a different time in every minute.

And to highlight this unique designed minute hand, we tell the hour in a slightly subtle way. The hour plate with a 240 degrees opening again replicate the look of the sundial, and the sun and star graphic will be the 'shadow' cast by a gnomon.